Macro strategies (MS)

Replacing Business Development & Strategy (BD&S). The Macro Strategy track explores the big-picture forces shaping the future of international education. Sessions in this track examine high-level policy shifts, geopolitical dynamics, demographic trends, and emerging challenges and economic drivers that influence our sector. Designed for senior leaders and strategic thinkers, this track provides high-level insights to inform long-term planning, risk management, and institutional positioning. Discussions will unpack major system-level challenges and opportunities—from regulatory reform and government priorities to global competition, new market landscapes, and the evolving value proposition of international education. Attendees will gain a deeper understanding of the macro forces defining the next decade and leave with strategic frameworks to guide decision-making both within their institution and across the sector. 

Topics 

Topics under this KIA typically include:  

Note: 

Topics in this key interest area may overlap with admissions and compliance (A&C), and transnational education (TNE). 

Target audience

This KIA will be of interest to: 

 Other AIEC key interest areas